Tuesday, April 10, 2012

Why this is my last blog post (sort of...)

When I created the "Running a Startup" blog, the point was to share my first-hand experiences of being an internet entrepreneur in my efforts co-founding eFuneral.com.  Other than that, there wasn't very much purpose -- it was simply to share the journey.

Here's the problem though:

I've come to realize that as eFuneral is growing, I'm building an audience.  But it's not an audience of people who care about my "journey" as an entrepreneur.  It's an audience of families that are coping with the loss of a loved one.  It's an audience of caregivers that are trying to figure out what to do in terms of the end-of-life choices they'll inevitably need to make for the person they're caring for.  It's an audience of funeral directors...and hospice professionals.  There's a real need from these groups to hear what I have to say -- and the reality is, I'm very grateful and appreciative that this group even wants to hear from me.

So fellow startupers, I'm afraid that you won't be hearing much from me in terms of my tales of entrepreneurial whoa (and hopefully someday, glory).  Not to worry, though.  There are already great resources for this.

But this doesn't mean I've given up on creating great content.

Families and hospice professionals alike may be interested in the resources I contribute and help curate for eFuneral, which can be found at eFuneral.com/resources

Funeral professionals also may be interested in following our Funeral Director Blog or my contributions on Connecting Directors (a resource that I like to call the TechCrunch of the Funeral Profession).

For those of you that listened as I spoke -- thank you.  I'm hopeful that the content I create through some of the above channels can be helpful to you in some way.